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Case Study: How a 7-Figure Business Owner Lost 20 Pounds and Felt 15 Years Younger Without TRT, at 55

Most men over 50 call physical decay “aging.”

I call it giving up.

Travis didn’t want to give up.

At 55, he was running a successful business. On paper, he had it all.

But inside his body, things were slipping:

  • By 3PM, he was exhausted.

  • His weight was creeping up.

  • He couldn’t grind out more than one shaky pull-up.

  • His confidence was fading with his energy.

And it wasn’t because he was lazy.

He had discipline and he had drive…. What he didn’t have was results.

What He Tried

Like most high-performing men, Travis followed the conventional advice:

  • Count calories.

  • Track macros.

  • Do more cardio.

  • Buy supplements.

  • Chase the next “biohack.”

He pushed harder, but the harder he pushed, the less his body responded.

Every strategy felt like work with no return.

What he wanted wasn’t more apps, powders, or pills.

He wanted something simple. Something sustainable. Something that actually worked.

The Turning Point

That’s when Travis came to me.

I gave him the exact framework I built after beating cancer and rebuilding my own hormones: The High-T CEO System.

It’s not a hack.
It’s not a shortcut.
It’s a systems-based approach designed to restore biology instead of fighting it.

The focus isn’t on chasing numbers. It’s on building daily rhythms your body can trust.

What We Changed

Nutrition:

Travis stopped skipping breakfast. He shifted to two big meals before 3PM:

  • Meat

  • Eggs

  • Roots

  • Dairy

  • Seasonal fruit

No calorie counting. No late-night dinners. No obsessing over macros.

Training

We killed the bodybuilding split and endless cardio. Instead, he trained for function:

  • Single-arm and single-leg focused movements

  • Loaded carries

  • Rotational work

  • Non-contact sprint variations

He built real, functional strength he could actually use.

Recovery

We rebuilt his sleep architecture:

  • Morning sunlight daily

  • Blue-light cutoffs at night

  • Blue-blockers on while viewing screens

  • Wi-Fi off before bed

  • Firm mattress on an incline

  • Window ajar to allow fresh air

  • Only linen and wool bedding

Sleep went from 5 restless hours → to 8 deep hours.

The Results

In just 12 weeks:

  • Travis dropped 20 lbs.

  • He went from 1 pull-up → to 8 strict.

  • His energy stayed stable all day.

  • His testosterone climbed naturally.

No TRT. No pills. No nonsense.

The Lesson

The truth?

You don’t need to hack your biology. You need to respect it.

Travis didn’t get his edge back by chasing gimmicks. He got it back by following a system rooted in food, function, light, and recovery.

If he can do this at 55, while running a business… What’s your excuse?

For Men Ready to Act

I don’t work with everyone.

But if you’re a CEO or entrepreneur who’s tired of hacks, exhausted by doctors who don’t get it, and ready to rebuild your edge without pills or TRT, then you can apply for my private coaching.

This is the same system Travis used to drop 20 lbs, triple his strength, and reclaim his energy in just 90 days.

If you’re serious about making this your story too, start here:

Apply for Private Coaching

— Simmo.

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